Jesse Thorn promotes the Public Radio Talent Quest and comments on public radio’s approach to creating shows and cultivating talent. “New programming in public media is largely driven by pre-existing funding, which turns the development process backwards,” he writes. “Instead of having a great idea, or a great host, or a great producer and feeding it resources, we find a need or niche we decide to fill, then look for money, then actually build the creative elements. It’s anti-entrepreneurial and rewards sameness”