Nice Above Fold - Page 817

  • In Vermont, personalized HD Radio demos make the difference in converting listeners

    Vermont Public Radio’s Rich Parker describes how a personal approach to educating listeners and retailers about HD Radio has made all the difference in bringing audiences to the network’s new multicast service. “In the abstract, it’s hard to get across how revolutionary digital multicasting really is,” he writes in Radio World online. “But once people start to actually see and hear the units, they are excited about getting a radio as soon as they can.”
  • PBS adding to its YouTube stash

    PBS is adding more video content to its YouTube channel, including original online content, previews of broadcast programs, and longer program segments. PBS currently has nearly 700 videos on YouTube, most of which are less than 6 minutes long.
  • Unneighborly neighbors in the Prairie Home next door

    All is not well in Lake Wobegone. Prairie Home Companion host and creator Garrison Keillor is suing his neighbor over a planned expansion of her home next door to his in St. Paul’s Ramsey Hill historic district. “Neighbors do not deal with neighbors in the way you have dealt with us,” Mr. Keillor reportedly wrote in an e-mail to Lori Anderson, who ended a New Zealand vacation with her fiance to attempt to resolve the dispute. Yesterday a county judge sent the two sides to a mediator to attempt to work out an agreement, according to the Minneapolis Star Tribune, which published a photograph of the stalled construction project (subscription required).
  • CPB grants $1.3 million for election collaboration

    CPB has awarded more than $1.3 million to a consortium of public radio and television organizations to support multi-platform coverage of Election 2008. The partners include American Public Media, Capitol News Connection, KQED, NPR, PBS, Public Radio Exchange, Public Radio International/Public Interactive and The NewsHour. The mashup of local and national content will include election video and teaching materials from PBS, a collaborative content initiative called Global Perspectives on Election 2008 from PRI, a collection of election audio and social media content from PRX, and user-generated political commentaries curated by NPR. An interactive election map from The Newshour and NPR and an “Ask Your Lawmaker” web widget from CNC–through which users can question their lawmakers and listen to answers obtained by journalists–are already up and running.
  • Sarkozy would make Radio France ad-free also

    President Nicolas Sarkozy’s plan to end advertising on France’s public television channels would also take ads off Radio France, reports Forbes. Advertising accounts for only about 8 percent of the pubradio network’s budget, in contrast to 40 percent of the pubTV network’s budget. French Culture and Communication Minister Christine Albanel said the government would try to get the law passed before summer.
  • Discovery Health 'OWN'ed by Oprah

    Discovery Communications and Oprah Winfrey will create OWN: The Oprah Winfrey Network to replace Discovery Health Channel, the principals announced today. The network will debut in 2009 to the roughly 70 million homes that currently get Discovery Health and will have the backing of Oprah.com. Discovery and Winfrey’s Harpo Productions will split ownership of the venture 50/50, but Winfrey will retain full editorial control. OWN will feature empowering programs designed to help viewers “live their best lives.” The programming shakeup comes as privately held Discovery Communications prepares for a public offering of its stock. Another change: Discovery’s Animal Planet is “not looking to be a natural history channel,” said GM Marjorie Kaplan.
  • Adobe backs youth programming for PBS

    Adobe Systems Inc. has given the PBS Foundation $1 million to aid youth-oriented and youth-generated programming — establishing the network’s Adobe Youth Voices Venture Fund. The grant will also assist foundation operations.
  • Fit or Fat? Live or Die?

    Those are the stakes outlined by Fatworld, ITVS‘s latest educational video game, which launched this week. The free game (download required) uses whimsical, bloating Mii-esque characters to illustrate the serious, complicated relationship “between nutrition and factors like budgets, the physical world, subsidies and regulations.” Players choose their own starting weights and health issues and have to create menus, exercise (or not) and run a restaurant. Fatworld is the latest “serious game” from ITVS, which last spring asked webizens to imagine a world without oil in, um, World Without Oil.
  • Free tryouts for PBS Kids Play game site

    PBS Kids Play!, the online learning games package for ages 3-6, opened in a beta version this week for free tryouts, USA Today reported. Current previewed the service, which will cost users $9.95 a month or $79 a year ($15 off if you order by Feb. 18). For best results, PBS directs PC users to download the 3MB client software, while Mac users are directed to a web version that also appears to work with PCs.
  • Shepard revives weekly NPR ombudsman's column

    “My job is not to advocate for NPR,” writes new NPR Ombudsman Alicia Shepard in her first web column. “My job is to explain NPR to the public and the public’s concerns to NPR.”
  • Activists want Democracy Now! on WOUB

    A professor at Ohio University in Athens is leading a campaign to bring Democracy Now! to WOUB. So far station managers have rebuffed the request, saying the show does not meet their editorial standards, according to a newspaper op-ed inviting readers to join the cause.
  • Wash Post's Fisher says NPR Music site is better than most pubradio stations

    The Washington Post‘s Marc Fisher reviews NPR’s new music website and finds that it’s a lot better than the narrow formatting of most public radio stations: “NPR Music sounds more like a creative, genre-busting radio station than do many actual public stations. It’s a place where radio adds value, with smart critics presenting and telling stories about music, programs that happily smash through the genre limits that make so much of radio too predictable, and online-only shows such as All Songs Considered which grew out of listeners’ fascination with the music producers used to fill the spaces between stories on NPR’s “All Things Considered” newsmagazine.
  • How persuasive is Persuasion?

    “Persuasion, the first production from PBS’ Complete Jane Austen, badly overadjusts, adding so many fussy modern flourishes and out-of-place romantic gestures it almost undermines the inherent beauty of Austen’s work,” writes Robert Bianco in USA Today. Laurence Vittes of the Hollywood Reporter disagrees: “Persuasion, the first installment in the new Jane Austen cycle…finds an excellent, demographic-widening middle road between the stiff, formal attempts of 20 and 30 years ago and flights of cinematic fancy like Patricia Rozema’s Mansfield Park from 1999.”
  • Previews of radio's next evolution

    Food for thought on the future of radio: Rob Paterson blogs about the arrival of Wi-fi to the car and Mark Ramsey describes how RCA’s Infinite Radio–a table-top unit integrating AM/FM, Wi-Fi, and Slacker Personal Radio–blows HD Radio away.
  • Pledge drive listening as measured by PPMs

    Pubradio marketing consultant John Sutton summarizes conclusions from the first study to use Arbitron Personal People Meter data to analyze pledge-drive listening.