Nice Above Fold - Page 932
- CPB has brought back Peggy O’Brien as senior v.p., educational programming and services. In 1994-2000, she headed CPB’s earliest Ready to Learn efforts and served as v.p. of education. Cheryl Williams, now v.p., will report to her. She comes from Cable in the Classroom, where she was executive director.
- Clear Channel is distributing programming from liberal network Air America in five cities, reports the New York Times. Though public radio could lose listeners to the format, San Diego public station KPBS-FM has sold underwriting to Clear Channel as it advertises the change. Also in the Times, more coverage of KGNU-FM’s purchase of a station in Denver.
- Retired PBS newsman Robert MacNeil discusses the sanguinary political landscape in today’s San Franciso Chronicle, claiming, “Democrats want to see more blood flow from the arrows of journalists and Republicans want more red meat out there going after Democrats.” MacNeil also derides the Fox News Channel and wonders if journalism is returning to its partisan roots. (via mediabistro.com)
- Beat reporters can be “secret weapons” for online news sites when they prepare FAQs, primers and other nondeadline pieces that web users would love, writes Dan Froomkin in the USC Annenberg Online Journalism Review. He’s talking about newspaper reporters, but the same could be said about people on the beat for pubradio.
- David Lieberman reports in USA Today the view of Wall Street analyst Tom Wolzien: cable networks won’t take much more audience from broadcasters unless cable spends heavily for more attractive programs. Cable nets already increased spending 30 percent in three years, but Wolzien says growing cable carriage and not programs explain cable’s growth.
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