Development
CPB bans list dealings with politicos
To continue receiving CPB aid, public stations must now certify that they don’t exchange member or donor names with political groups, or ...DEI recommendations for mailing list guidelines
After stations’ list practices exploded as a political issue, an organization of public radio fundraisers, the Development Exchange, issued this advice written ...We’re sending the wrong message with premiums
No, I’m not going to preach that public TV should stop using premiums to attract and upgrade members. Premiums are too effective ...How many listeners donate? One in 12 or one in three?
Which is it? Is the conventional wisdom correct — that one out of every 10 or 12 public radio listeners is a ...Seven years in a ‘dynamic environment’
Cecily Truett and Larry Lancit rolled the dice. In the spring of 1991, they took their production company and its best known ...FCC to WTTW: too much of that funky stuff
WTTW and PBS say they’re baffled by the FCC’s proposal to fine the Chicago station $5,000 for airing four underwriting spots, including ...FCC notice to WTTW of fines for underwriting violations, 1997
In 1997, the FCC fined Chicago public TV station WTTW for violating commission standards for underwriting credits (Current coverage). More than two years ...Let’s do it: PTV Weekend is worth trying
A debate on the proposed PTV Weekend experiment for two-nights-a-week advertising on public TV For the plan, below: Mike Hardgrove, president of public ...Critics arise as PTV Weekend plan gets some ink
Lawrence Grossman’s PTV Weekend proposal for experimentation with a two-night commercial network for public TV stations — described for the first time ...Let’s not do it: PTV Weekend is a bad idea
A debate on the proposed PTV Weekend experiment for two-nights-a-week advertising on public TV Against the plan, below: Fred Esplin, general manager of ...PTV Weekend: Notes on Questions, Concerns, Strengths and Benefits
James Fellows, long active in public TV’s national leadership and founder of Current, analyzed the PTV Weekend proposal, when it was published in ...‘The question of length is really settled’
A movement among big-market stations to accept 30-second underwriting spots is turning up the heat on PBS to resolve longstanding discrepancies between ...Station coffers gain from advances in the pledging arts
For the second year in a row, spring pledge revenues are up for public broadcasting stations around the country.The gains are a ...Citizens’ group organizes to back full CPB funding
A professional campaign firm has begun setting up a Citizens’ Committee for Public Broadcasting to coordinate grassroots support for “full funding” of ...Duggan maps path to shared gains for system
PBS put forth a new framework for thinking about its relationship with member stations last week, asserting that they’re all in the ...