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Paola Marizán

Engagement

Beyond translation: How WNIJ created content specifically for the Latinx community

By Paola Marizán, Project Manager and Coach (America Amplified) | May 5, 2023

“‘If you build it, they will come’ isn’t really a strong strategy in an era of competing algorithms and news consumption silos,” said News Director Jenna Dooley.

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