SPONSORED

By: Public Media Management (PMM)

Public media has always been about trust, service, and connection. In today’s rapidly evolving media and technology landscape, stations must balance the increasing complexities of broadcast technology with their core mission—providing essential content to their local communities. The challenge? Ensuring reliable, cost-effective operations while maintaining local control and station autonomy.

That’s where Public Media Management (PMM) comes in.

Developed specifically for public media by public media professionals, PMM offers a cloud-powered, expertly monitored master control solution that allows stations to maintain their unique identity, branding, and programming while benefiting from industry-leading infrastructure and 24/7 fully staffed monitoring.

Local control meets unmatched reliability

Public media is not one-size-fits-all. Whether serving rural communities, major metro areas, or statewide networks, every station has different needs. PMM ensures that stations retain full control over their schedules, branding, and workflows—on their terms.

“Stations have told us they don’t want to lose local control, but they also need more efficiency and reliability. PMM is designed to give them the best of both worlds.”
— Marc Hand, CEO, Public Media Management

Unlike traditional outsourced solutions, PMM is not about centralizing or consolidating control. Instead, it empowers stations to continue local content insertion, manage live events, and adjust programming as needed—all while ensuring uninterrupted broadcasting through our hybrid-cloud infrastructure. With PMM, stations have the ability to be fully remote at the 24 hour per day staffed PMM NOC (Network Operating Center) or assume full local control.

What stations are saying

PMM has already made a significant impact on public media operations nationwide. Stations that have adopted PMM are seeing the benefits firsthand.

“Partnering with Public Media Management was a significant decision for our station,” said Nicole Quirk, Senior Director of Broadcast Operations and Traffic at PBS SoCal. “At the time, we were challenged with merging two stations, both with their own outsourced master control environments, into one merged operation. The PMM design offered the perfect balance of the 24/7 support from a centralized joint master control partner, the equipment we needed to build out a new local master control, along with moving our content to the cloud, and the flexibility to locally manage our own operations, both on-site and remotely. With PMM we found an agile partner that could address the unique and changing needs of a local station in a time of rapid technology changes.”    

“As the media landscape continues to evolve, it’s crucial for us to adopt cutting-edge solutions that ensure both reliability and flexibility in our operations,” said Christian Siebeneck, Chief Technology Officer at Twin Cities PBS. “By partnering with Public Media Management and using PMM’s cloud-hybrid solution, we can operate similarly to our former in-house master control. This setup allows us to function without depending on dedicated circuits because the system is housed at TPT’s studios and in the cloud. This collaboration not only streamlines our processes but also positions us to better serve our community with innovative and efficient broadcasting solutions.”

Technology that works for public media

PMM combines the best of modern cloud technology with human oversight. This means no unexpected downtime, no loss of flexibility, and no compromise on quality.


Expert Monitoring, Every Minute of Every Day – Our team of professionals ensures seamless operations, handling any issues before they affect your station’s broadcast.

Cloud-Powered, Hybrid Infrastructure – PMM’s technology is designed for maximum uptime and adaptability, keeping your station on-air without interruption.

Your Brand, Your Content, Your Schedule – Your station maintains full autonomy over your programming, including live cut-ins and last-minute schedule changes.

The future of public media operations

PMM is more than just a technology solution—it’s a commitment to keeping public media stations strong, independent, and prepared for the future.

“Public media is built on trust, and that includes the trust stations place in their technology partners. We’re here to make sure they can focus on what they do best—delivering content that serves and informs their local communities.”
— Marc Hand, CEO, Public Media Management

Discover how PMM can support your station

Public media deserves a reliable, flexible, and cost-effective master control solution designed by and for the industry. PMM is here to provide that solution—so you can focus on serving your audience.

Learn more today. Contact us at www.pmm.org