Key GOP lawmaker to CPB: Pubcasting needs a new pitch on Capitol Hill

House Republican Don Young, the 39-year veteran representative from Alaska’s at-large district and a longtime backer of public broadcasting, told the Corporation for Public Broadcasting board of directors Tuesday that the field would be more likely to find support in Congress if it presented itself in a more effective manner to its Hill critics. To strengthen public broadcasting’s case, Young stressed the importance of communicating directly with elected officials rather than staff members, and recommended emphasizing the extent to which public broadcasting relies on private funds and donations. “Can we help you? Yes. But you’re going to have to have a better selling program on the Hill,” Young said on the second day of the CPB board meeting, after declaring, “I am a Republican and I support public broadcasting.”

Board members asked Young why congressional Republicans continue to target CPB’s annual appropriation for elimination, and why GOP presidential candidate Mitt Romney puts pubcasting atop his list of programs to lose taxpayer funding if he is elected.  The lawmaker’s  answer was straightforward:  Public broadcasting is an easy target.