Detroit Public Television is using its new arts series, Detroit Performs, to showcase the Motor City’s talents on a wider scale. Local reaction to the show, now 10 weeks into broadcast, “has been tremendous,” DTV President Rich Homberg said in a note to his Major Market Group (MMG) pubTV coalition colleagues. “Every day we are hearing from new producers, emerging organizations and raving fans.”
The series grew out of the MMG Arts content initiative, curated by WNET in New York City, and DTV’s five-year-old “category strategy,” which set a course for engagement and partnership around specific topics. Similar efforts include DTV’s Great Lakes Now, which evolved from a reporting focus into a conservation conference attracting more than 300,000 participants. “We wanted to find a way for Detroit Performs to create a voice beyond our city,” Homberg said.
Public television stations are ramping up production of local arts and culture programming through an initiative launched last September by WNET in New York and the Major Market Group, an affinity organization for stations serving the largest television markets.
The latest in an ongoing series of Public Media Futures forums will spotlight public broadcasting’s work surrounding the arts. The Feb. 20 roundtable discussion, “The Future of Arts and Culture on Public Media,” will be hosted by the USC Annenberg’s Center on Communication Leadership and Policy in downtown Washington, D.C. The center is co-sponsoring the forums with American University’s School of Communication, publisher of Current. Confirmed speakers and participants include Alyce Myatt, director of media arts for the National Endowment for the Arts and a former PBS programming v.p.; Roger LaMay, g.m. of WXPN-FM in Philadelphia; Vincent Curren, CPB c.o.o.; Sue Schardt, executive director of Association of Independents in Radio (AIR) and Maxie Jackson, president of the National Federation of Community Broadcasters. Adam Clayton Powell III, senior fellow at the USC Annenberg Center, will moderate the discussion.