Programs/Content

Panelists testify to inspiring global power of documentary films

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This article has been updated and reposted with additional information. Women and Girls Lead Global, a public media–based international outreach program, is helping drive positive change in five countries, participants said last week during panel discussions in Washington, D.C.

The public-private initiative grew out of the national Women and Girls Lead, a 2011 documentary-based campaign created by the Independent Television Service and backed by CPB. Partnering with ITVS in the international effort, which launched last summer, are USAID (the United States Agency for International Development), the Ford Foundation and the humanitarian organization CARE. The March 13 event, “Media as Multiplier: Using Documentary Film to Boost Global Development,” provided a forum for the international development community to discuss the value of using media as a development tool, Kimberley Sevcik, ITVS director of international engagement, told Current. Speakers at the Meridian International Center included New York Times journalist Nicholas Kristof, whose book Half the Sky inspired a four-hour PBS film; Rajiv Shah, who leads USAID; David Ray, head of policy and advocacy for CARE; Judy Tam, e.v.p. of ITVS; and ITVS country engagement coordinators from Bangladesh, Peru, India and Kenya.