Everybody has a new podcast these days, but Marketplace Tech host Ben Brock Johnson is launching a show that does something quite novel with the medium, and it’s inspired by premium scripted television series on Netflix and HBO.
“I think making things bingeable, at least to me, is something that television has really done right,” Johnson told me on The Pub. So the first season of Johnson’s new podcast about technology and society, Codebreaker, will be available for download in its entirety starting November 4. [UPDATE: Marketplace has rescheduled the launch for Nov. 11.]
But there’s a catch. To access the next episode, listeners will have to solve a puzzle embedded in the previous episode. New installments will post for general consumption every week and can be downloaded like any other podcast, but anyone who wants to binge all at once will have to break the code.
This week on The Pub, Johnson debuts some of Codebreaker for the first time in public, anywhere. Also:
- What shotgun microphones have in common with time machines, and why I think they are overused by public radio reporters.
- Listeners to The Pub share some of the crazy, stupid and/or threatening negative feedback they’ve received, featuring stories from Bullseye, Louisville Public Media, WFYI, KUT, Marketplace, WESA, St. Louis Public Radio and more.
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Adam Ragusea hosts Current’s weekly podcast The Pub and is a journalist in residence and visiting assistant professor at Mercer University’s Center for Collaborative Journalism.