Personalities to drive Takeaway next month
The new morning drivetime show originating from New York’s WNYC, The Takeaway with John Hockenberry and Adaora Udoji, will debut April 28 .
The first hour of the live broadcast will air 6 to 7 a.m. on WNYC-FM and WGBH in Boston. WNYC-AM will carry the second hour live from 8-9 a.m. Both hours will be streamed online at TheTakeaway.org. WEAA in Baltimore, Md., will also carry The Takeaway at launch, and WNYC expects other stations will pick it up in the spring and summer.
WNYC is producing the show with partners Public Radio International, BBC World Service, the New York Times and WGBH.
[CPB will make a $1.5 million grant to co-producer PRI, according to a March 28 news release from the corporation.]
“The show will be rooted in the values public radio is best known for — highly credible journalism, depth and context — but will break out from the medium’s conventionally packaged sound, with prerecorded interviews and long packages,” according to WNYC. Producers have developed a personality-driven approach that allows the co-hosts to convene critical conversations, take live field reports, and bring listeners into the discussion.
The web platform is designed to facilitate listener interaction and participation and will help drive editorial coverage. It features video, frequent news updates and opportunities to participate before and after the broadcasts.
Hockenberry and Udoji are already guest-hosting a NYT.com podcast, “The Backstory,” featuring conversations with Times reporters about the stories they are covering. Downloads and streams of the Times podcasts are at www.nytimes.com/ref/multimedia/podcasts.html.
Paragraph about CPB grant was added after Current's print version was published.
Web page posted April 2, 2008
Copyright 2008 by Current LLC