PBS looking strong among younger viewers, entertainment news site reports

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PBS is the only broadcast network that is “dramatically up” in viewers 18 to 34 years old, as well as up in total viewers and holding steady in the 18- to 49-year-old demographic,  reports The Wrap, a digital news organization covering entertainment and media.

Perhaps one explanation could be that PBS is putting as much content as possible online on YouTube, Netflix and Amazon. “It seems to act as a marketing tool for us to drive more television tune-in,” said Jason Seikin, PBS’s digital guru.

  • Bill Tutuki

    I’m not surprised more 18-49 year olds watch PBS More or listen to NPR More. At least PBS does not resort to trash programming from TLC, E! and MTV. Look Some of us watch PBS and NPR because of better investigative journalism and less propaganda than Cable Networks like CNN, MSNBC and Fox News.