Pubcasting, unplugged

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How did your station celebrate today’s milestone DTV transition? At PBS affiliate WGVU-TV in Grand Rapids, Mich., “dignitaries, photographers and reporters jammed into the … control room for a live broadcast counting down the final seven minutes of the station’s analog signal,” reports The Grand Rapids News. Two local bigwigs – including Grand Valley State University President Emeritus Arend D. Lubbers, who welcomed viewers when the station started broadcasting in 1972 – did the honors at 10 a.m. and switched off the power to Channels 35 and 52. “I thought it would hurt, but it didn’t,” Lubbers reported. As analog monitors went gray, applause erupted outside the door.