Pubradio weekly audience approaches 33 million

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The cumulative weekly audience for NPR programming and newscasts grew 7 percent to 27.5 million listeners last fall, according to an NPR news release announcing record-setting growth in just-released Arbitron ratings for Fall 2008. Total listening to NPR stations reached 32.7 million, a 6 percent increase. All Things Considered boosted its weekly cume to 13 million listeners, a 15 percent increase from Fall 2007, and nearly 14 million listeners tuned into Morning Edition each week, a 9 percent increase. In the Washington Post‘s story on NPR’s Fall 2008 numbers, the weekly cume of 23.6 million listeners reported for all NPR programs excludes listeners to NPR newscasts, according to an NPR spokeswoman.